Hot Off the Press!

We've had a lot of different weather this week at As Snug as a Pug HQ; from snow, rain and hailstones to warm, calm, sunshine!  However, the frosty mornings are still here so make sure your pup is cosy by investing in Puppia's Mountaineer II coat and harness!  With fleece lining and an integrated harness, there's a lot to love about this super snug dog coat.

As more and more owners become aware of their pet's needs during the cold winter months, it seems the British population are a little potty for their pets as the rise of Briton's spending on their beloveds is booming.  The UK is estimated to have 65 million pets, and the number is still rising!  The humanisation of pets is definitely a driving factor behind the rising growth of owners investing in designer, well-made and most importantly, safe, clothing and harnesses.  However, there's also an education factor as consumers are becoming increasingly aware of their dog's needs, hence the high demand for quality.  At As Snug as a Pug, we only stock brands which promote the very best, and brands which offer something  pampering, quirky and safe - as well as fun.  One such brand which provides your dog with super luxury is Louisdog.  Self-described as being the ultimate in luxury for your dog, Louisdog use the best fabrics and materials to create the most exquisite designs to make your dog's day a little bit brighter.  Louisdog is only stocked in the very best of pet boutiques and department stores, including Selfridges in the UK.  From organic cotton fabric to cashmere to elegant and distinctive designs, any dog would be a pampered Prince or Princess in their pieces!  Here are a couple of our Louisdog favourites that we just have to share:

Louisdog's Sunday Romper

Louisdog's Snuggle Top


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Paws-itively dedicated to dapper dogs!